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How Max Media Boosts Leads with Samvad Telecaller App

About the Organization

Max Media is a photography industry leader with over 25 years of experience and a team of 35. faced challenges in managing and monitoring its lead-generation efforts. Founder Mr. Nayan Choksi shares the company’s journey to overcome inefficiencies through the Samvad Telecaller App.

Challenges

Before implementing Samvad, Max Media encountered several issues with lead management and Tele-calling operations:

  • Inefficient call Tracking: Lack of detailed reporting made it difficult to track calls and assess telecaller performance.

  • No-Call Recordings: Evaluating call quality was challenging without call recordings or detailed analytics.

  • Manual Calling Processes: Telecalling was done manually, leading to inefficiencies and unclear tracking of lead progress and follow-ups.

Impact of These Challenges

These issues led to missed opportunities, delayed follow-ups, and reduced productivity. Without a proper system to manage and analyze lead-generation efforts, Max Media struggled to achieve its sales goals and maintain an effective telecalling workflow.

Solution

Samvad was integrated with Max Media’s lead management system to address these challenges. Key features included:

  • Streamlined Lead Management: Samvad captured all leads and allowed managers to easily assign them to the right team members, ensuring proper distribution and follow-up.

  • Effective Follow-Ups: With daily follow-up reminders, Samvad ensured that no lead was missed and follow-ups were timely.

  • Enhanced Team Performance: Calls were made directly from the Samvad app, allowing team members to log dispositions and set up the next steps, improving workflow and efficiency.

  • Complete Analysis: The centralized dashboard allowed management to track the status of leads and overall team performance.

  • Quality Assurance: Automatic call recordings allowed for review and ensured quality standards were met.

Results

  • Improved Efficiency: Automation of tasks and streamlined processes enhanced efficiency.

  • Better Lead Management: Leads were efficiently assigned, ensuring no opportunity was missed.

  • Complete Call Analytics: Real-time analytics provided insights into team performance and lead status.

  • Secured Data Management: Call recordings and data were securely managed, reducing risks.

Conclusion

Samvad transformed Max Media’s lead and call management processes, improving efficiency, accountability, and performance. With enhanced follow-up capabilities and complete reporting, Max Media recommends Samvad to other industry professionals.

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